Mission and Goals


  • Our Vision:

To realize exhaustive documentation of aquatic areas all over the world, allowing future generations of people to know the state of water through time.

  • Our Mission:

Project Baseline empowers passionate citizens to observe and record change within the world’s aquatic environments in a way that fosters public awareness and supports political action.

  • Our Statement of Purpose:

Project Baseline is a global, aquatic conservation initiative designed to build a visual legacy of underwater conditions in our oceans, lakes, rivers, springs and flooded caves. By leveraging the power of community building both on and offline, we share this legacy in a way that increases public awareness about the state of water now and in perpetuity. Equally central to our mission, we work towards developing meaningful protections for our aquatic world by making a connection between the researchers describing these impacts and the very people that live, work, and recreate in the same water.

  • Our Goals:
  1. To document the health and vitality of the world's underwater environments
  2. Increase public awareness of the health and threat to the world's underwater environments
  3. Facilitate political action that improves and protects the health of the world's underwater environments


Project Baseline has been at the forefront of increasing awareness of Florida reef decline as well as monitoring the health index for nearly 70 marine and freshwater environments world-wide since 2009. Watch as Project Baseline takes CNN underwater for special media coverage on Florida reefs - http://www.cnn.com/videos/us/2016/06/26/florida-dying-reefs-sanchez-nd.cnn