The Image Empire: A History of Broadcasting in the United

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It is in this perspective that the media is given a fundamental role in the symbolic construction of reality by means of those processes of production, reproduction and distribution of knowledge which allow recipients to give meaning to the world and to model their perception of it (McQUAIL 1987). It can take a while to learn how to study effectively in the Brazilian system, especially in terms of acquiring reading material and understanding professors’ expectations.

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Publisher: Oxford University Press; First Edition (NAP) edition (1970)

ISBN: B007ZLC5TG

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