Blacks and White TV: Afro-Americans in Television Since 1948

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Professors at Fordham University have formed an association of McLuhan-influenced scholars. With some variation in emphasis, the purpose of the role was clear: defining and overseeing a company-wide digital communications operating model and governance framework that establishes what digital communications is to deliver on; identifying and driving digital communications strategy and tactics into all communications programmes; acting as the digital ambassador across the organisation; monitoring and defending against online attacks on reputation, working across all functions and disciplines; and ensuring consistency and clarity across all online channels.

Pages: 288

Publisher: Burnham Inc Pub (June 1983)

ISBN: 088229816X

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